Pussy Hats now on the discount rack

(Heat Street)  -  The “Resistance” may still claim to be in full swing, but if eBay sales are to be believed, the market for Women’s March attire—especially the iconic, hot pink “pussy hats”—has bottomed out.

It turns out, its not easy these days to be a subversive knitter, particularly if you want to make a living selling your perky, pink-eared knit hats to fellow progressives who feel wearing these things in public makes them look sophisticated and worldly, rather than like particularly woke Kindergarteners decked out in Hello Kitty finery.

An unscientific, several-day-long Heat Street study of eBay, Etsy and other Internet sale sites where the Pussy Hat trade once rivaled the gross domestic product if a small nation, shows sales have slowed to a trickle, with desperate knitters looking to offload their wares at deep discounts.

The “Buy it Now” range for new Pussy Hats is between $7.00 and $20.00, but even at the low end, the hats simply aren’t selling. As each auction Heat Street watched ended, the same Pussy Hats were often re-listed, at discounts of $2 or more. One retailer is so desperate, she’s knocked 40% off her listings, but the hats aren’t selling at $10, let alone $14.

Of 617 individual listings for Pussy Hats, only a handful had bids, and all of those had starting prices of $.99, with bids struggling to reach $5. Two of those auctions appeared to have the exact same bidder.

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